Consumer services in the telecoms, media and technology (TMT) sector are characterised by dynamic change, rapid innovation and strong competition. Our consumer services programmes offer robust consumer data (including forecasts and primary research), case study reports identifying best practice, and active advice on a range of strategic issues. We look at how to maximise opportunities in core consumer services (such as mobile data and video content), as well as on how to formulate strategies for growth in new adjacent services with mass-market appeal, such as cloud gaming and smart home.
Connected Consumer Survey
Analysys Mason's Connected Consumer Survey tracks and measures consumers' changing telecoms and media habits, device ownership, connectivity options and future plans
Connected Consumer Survey 2020: 5G, data consumption and monetisation in the Middle East
Connected Consumer Survey 2020: mobile devices and distribution channels in the Middle East
Connected Consumer Survey 2020: mobile customer satisfaction in the Middle East